Racquetball for the Wii? Soon!

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Graffiti Entertainment Inc., announced that it has signed a license agreement with USA Racquetball, the national governing body for the sport of racquetball and for the U.S. Olympic Committee. Graffiti Entertainment will publish a USA Racquetball videogame initially for the Wii system, and shortly thereafter will roll out games for other videogame console formats.

Graffiti Entertainment’s USA Racquetball game is the first racquetball videogame to be developed for the Wii system. It is presently in development and will be available in the latter part of 2010 at retail stores where videogames are sold. Marathon Projects Ltd, the New Jersey based licensing agency for USA Racquetball, negotiated the transaction. This is the first partnership agreement to be launched under the USA Racquetball licensing program.

Jim Hiser, Executive Director for USA Racquetball stated, "Until now, the exciting sport of racquetball has only been able to be appreciated by those who actively participate in a game at a racquetball facility. Now through our partnership with Graffiti Entertainment, the sport of racquetball will become available to everyone who plays videogames and become much more widely accessible to all. By playing the USA Racquetball videogame, adults and kids will develop a love for this fast-paced sport which should further enhance the growing trend of more racquetball players joining the sport."

Kenneth L. Hurley, CEO of Graffiti, added "We are thrilled about translating the sport of racquetball into a videogame, especially due to its natural fit for the Wii. The physical dynamics of racquetball present unique opportunities that are very appealing to a videogame player and we are looking forward to creating an authentic playing experience. Anyone who has ever played racquetball knows how challenging a workout and how much fun playing racquetball can be. Now they will be able to actively feel this experience in their own home."

Craig Kalter, President of Marathon Projects, noted, "We always believed that USA Racquetball would be a perfect match for videogames and there couldn’t be a better place to start than on the Wii. This is literally a hands-on way of getting to know the USA Racquetball brand and the "Fast - Furious - Fitness" sport of racquetball. We look forward to playing the game ourselves."

In : PC

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