Car Town Integrates Car and Driver Magazine into the Game

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Car Town’s millions of active users will see new-car releases and announcements presented in the form of a Car and Driver magazine cover, just as when the vehicles’ real-world counterparts are reviewed by C/D editors. car and driver

As part of the partnership, a coveted Car and Driver 10Best award will be given to players for creating outstanding virtual car and garage designs in Car Town. Monthly contest winners will have the opportunity to be featured in Car and Driver magazine, as well as on C/D’s website and social-media channels. In addition to featuring the Car and Driver 10Best winners, there will be Car Town News updates in the magazine which will highlight the latest features and hints and tips from the game.

“The Car and Driver brand is a perfect fit,” said Justin Choi, president and CEO, Cie Games. “And to be able to reward avid Car Town players with a virtual Car and Driver 10Best award and recognition in a highly respected automotive magazine is an exciting first."

In : PC

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