Apple: “iPod Touch is more powerful than the Nintendo DS”

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An Apple marketing executive has said he believes the iPhone and iPod Touch are "the future of gameplay", claiming the Nintendo DS and Sony PSP are "more in the past".

Greg Joswiak told T3: "The gameplay I think has surprised a lot of people, because it’s not just the casual games... There are already so many games and as we look at it, to us it really seems this is the future of gameplay.

"Whereas a lot of these devices [Nintendo DS and Sony PSP] are more in the past. And a big part of that is not just the device itself, which is easier to carry, and has the touch display and accelerometer which is great for gameplay, but it’s the electronic distribution of the apps as well."

Joswiak added that it helps that "almost all" games for Apple devices cost £5, compared to around £25 for "apps on other devices".

"At under GBP 5 a game, not only are people saving money, they’re also discovering more because they end up buying more games - because they’re five games for the price of one on another console," Joswiak said.

The Apple executive said games developers are working on new Apple products that will "blow everyone away", claiming that "Because again the computer power and the 3D graphic power here," he said, referring to the iPod Touch, "Is significantly greater than what you have here," he added, picking up a Nintendo DS.

"So this allows people to do significantly higher quality games. And the Touch is always in your pocket, whereas you can’t always carry some other games consoles."

In : PC

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