Generation: Gamerz EA All-Play Lineup

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As you will find out in my upcoming article "EA Tries to Stay in Their Own Game" the All-Play initiative is based on some serious research that EA did in regards to its sports titles. This is the rethinking that occured after they found their games described as difficult and intimidating and the Family-Play attempt failed. 

Arts Inc. has unveiled new game details and the unique
line-look for its “EA SPORTS All-Play” products shipping this summer
and fall for the Wii.  Designed for social play and featuring unique
controls, distinct presentation and a style of play that is inviting to
players of all skill levels, EA SPORTS will ship five “All-Play” games
in 2008, including next month’s NCAA Football 09 All-Play.

Wii platform and the Wii consumer are looking for a very unique sports
experience,” said Peter Moore, president of EA SPORTS.  “We’re excited
to take five of our most popular franchises and develop them from the
ground up exclusively for the Wii, with unique controls, unique
presentation, unique modes and even unique packaging.
you’re an EA SPORTS veteran or a rookie gamer, EA SPORTS All-Play
levels the playing field and delivers a fresh new gaming experience.”

EA SPORTS will ship the following games, all with an MSRP of $49.99, this fall under the “All-Play” descriptor:

NCAA Football 09 All-Play

Release Date: July 15, 2008

NCAA Football 09 All-Play
debuts on the Wii in July with stylized gameplay that is quick and easy
for fans to jump in and out of great head-to-head action.  The game
features All-Play controls, a multiplayer social experience that
allows novice users to compete against advanced players and still enjoy
success.  All-Play controls are designed for the more novice fans, but
also feature a traditional default setting for the more seasoned
veterans.  NCAA Football 09 All-Play features nearly 200 schools, making it the most authentic college sports gaming experience available for the Wii. 

Madden NFL 09 All-Play

Release Date: August 12, 2008

Madden NFL 09 All-Play
features fun, approachable and innovative gameplay by unleashing the
power of the Wii Remote through the all-new EA SPORTS Call Your Shots
feature.  Call Your Shots allows the player to create his or her own
plays on the fly and direct receivers where they should run.  Gamers of
all skill levels can also enjoy an all-new fast paced 5-on-5 mode which
has a reduced field length and big head NFL players.  Experienced
Madden players or rookies to the game can utilize the all-new play
calling system.  No matter the skill level, players can be competitive
with three playbooks to choose from, ranging from Easy to Advanced. 

Tiger Woods PGA TOUR 09 All-Play

Release Date: August 26, 2008

Tiger Woods PGA TOUR 09 All-Play
features personalized coaching from Tiger Woods’ personal coach, Hank
Haney and all types of gamers can pick up this game and have a fun and
challenging experience.  Tiger Woods PGA TOUR 09 All-Play
features new graphics and user interface while also incorporating
interactive and social mini-games.  The standing swing control, the
most “true to life” golf mechanic you can find in any videogame, truly
takes advantage of the Wii console’s unique control scheme.  The game
will also feature online play for the first time with Simultaneous
Online Play that allows up to four players the ability to play each
hole at the same time.

NBA LIVE 09 All-Play

Release Date: October 7, 2008 (North America); October 14, 2008 (Worldwide)

Step onto the court and into the fun with a unique basketball experience designed exclusively for the Wii. NBA LIVE 09 All-Play
offers more action, more often, with an over-the-top basketball
experience designed with everyone in mind. Improved responsiveness and
more control options make this game easier and more fun to play than
ever before.

FIFA Soccer 09 All-Play

Release Date: October 14, 2008

Step onto the pitch and play a unique soccer experience exclusively for the Wii. Enjoy FIFA Soccer 09 All-Play one of two ways—a Wii-specific take on the classic ‘11 vs. 11’ simulation or over-the-top ‘8 vs. 8’ arcade action. Play
with your Mii alongside your heroes Ronaldinho, Wayne Rooney and other
soccer stars created as customized characters in an arcade version of
the beautiful game.
Steal the ball and make outrageous shots by simply waving your Wii Remote. You’ve never played soccer like this before! Plus, play Footii Party Games called Table Soccer and Boot It for more great fun with family and friends.

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